Head of Product Marketing
at Privy · Austin, Texas, United States
About this role
Headquarters: Austin, Texas, United States
We’re seeking a Head of Product Marketing who will own product positioning, messaging, and go-to-market strategy across our two platforms: Privy and Emotive. You’ll work closely with Product, Sales, and Customer Success to deeply understand our customers, drive adoption, and tell compelling product stories that convert.
What You'll Do
- Own positioning and messaging for new and existing product features across email, SMS, and on-site conversion tools.
- Partner with Product and Engineering to launch new features, own the GTM process, and support adoption.
- Develop competitive insights and articulate differentiated value across customer segments.
- Create and maintain product collateral, including landing pages, sales decks, one-pagers, and in-app messaging.
- Conduct and synthesize customer and market research to inform positioning and roadmap.
- Support the Sales and Success teams with enablement tools and product training.
- Collaborate with the Growth and Lifecycle teams to fuel campaigns and product education.
- Work cross-functionally to ensure our brand voice and positioning are consistent across all channels.
- 5-7 years of product marketing experience in SaaS, ideally in e-commerce or martech.
- You’re a strong writer who can translate technical capabilities into clear customer value.
- You thrive in scrappy, fast-paced startup environments and enjoy building from zero to one.
- You’re analytical, customer-obsessed, and skilled at turning insights into action.
- You’re comfortable leading GTM efforts and working cross-functionally across teams.
- Bonus if you’ve worked with Shopify brands, DTC founders, or e-commerce platforms.
- High autonomy with no career ceilings.
- Challenging and interesting work.
- Amazing colleagues.
- Competitive salary and equity.
- Work remotely.
- Covered health, dental, and vision insurance.
- Regular team events and off-sites.
- Unlimited PTO and generous paid parental leave.
To apply: https://weworkremotely.com/remote-jobs/privy-head-of-product-marketing
Why we flagged this for parents & caregivers
FlexCareers scored this listing 70/100 on parent-friendliness based on the language the employer used in their own posting. We picked up signals on: parental leave, unlimited pto, parent. Read the application page closely and ask about parental leave, expected meeting hours, and core overlap windows during your first conversation. Employers who answer those questions clearly are usually the ones who'll respect the boundaries later.
Questions worth asking before you apply
- What are the required core hours of overlap, and which timezone are they in?
- How is on-call or after-hours coverage handled?
- What does parental leave actually look like — duration, pay, ramp back?
- What's the expected response time on Slack / chat outside of meetings?
- How does the team handle a sick kid day or a school pickup window?